Could insect burgers persuade meat-lovers to quit beef? [Video]

Unsustainable agricultural practices have resulted in 40 percent of land becoming too degraded for productive farming, according to the United Nations. Meanwhile, farming also requires an unsustainable 70 percent of the world’s fresh water supply.

Businesses around the world are racing to find technological solutions. This week technology is center stage at one of the world’s largest agricultural shows, the annual Salon de L’Agriculture in Paris.

French company Ÿnsect is seeking to educate a new generation of agricultural workers at the show about its work. Established a decade ago, Ÿnsect uses mealworm beetles to produce protein sources for human and animals, oil and fertilizer using minimal land and water resources. 

Last year it joined with new partners in the U.S., Mexico and the Netherlands and launched the ‘Ÿ burger’ in Europe after getting the green light from food regulators. 

“I was talking to a farmer who produces beef,” Anais Maury, Director of Communication and …