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Amazon has made the strategic decision to bid farewell to its “Just Walk Out” technology in Amazon Fresh stores, the Associated Press reported on Tuesday.
This technology, which enabled customers to make purchases without enduring the hassle of waiting in line, is being replaced as part of the company’s overhaul of its grocery chain.
In its place, Amazon is introducing Dash Carts that enable shoppers to scan groceries, connect to online shopping lists, and complete their grocery checkout process. Dash Carts have been tested at select Fresh and Whole Foods locations.
Amazon spokesperson Carly Golden noted that customer feedback indicated a desire to both skip checkout lines and view receipts and savings during shopping.
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She stated that the introduction of smart carts addresses these needs, providing customers with both benefits while enabling them to skip the checkout line.
Amazon’s decision was first …